Twitter reacts to Gold Spot TTB approval
Twitter reacts to Gold Spot TTB approval
Irish Distillers registered the upcoming Gold Spot whiskey label with the Alcohol and Tobacco Tax and Trade Bureau in America (TTB), and whiskey Twitter has reacted.
David Marra of Irish whiskey Twitter broke the news to much fanfare among the aficionados.
— David Marra (@DavidMarra) January 30, 2022
To sell a whiskey in America, you must have your label approved months before release with the TTB. The Alcohol and Tobacco Tax and Trade Bureau is an American body that implements and enforces a broad range of laws to ensure that alcohol products are created, labelled, and marketed in accordance with Federal laws and regulations.
— Eamon Hegarty (@EamonHegarty) January 30, 2022
Historically the approval of a whiskey label from the TTB comes six to nine months before the whiskey itself lands on shelves.
Well that'll take some chasing!
— WHISKEnnY (@DKenni) January 30, 2022
Speculatively it looks like Gold Spot will be a part of the core Spot Range. Gold Spot looks set to be a permutation of Green Spot, the only Irish Single Pot Still with an unbroken history. A nine-year age statement and high alcohol content could slot into the Spot range somewhere between Yellow Spot and Red Spot. People online estimate a retail price of about €110.
— Cathal (@whiskeyfodder) January 30, 2022
With the use of four casks instead of the Spot Range’s traditional three and tasting notes of tropical fruits, spices and toasted wood, this will undoubtedly be a stunning Single Pot Still whiskey.
Because this kind of reveal is more like a leak than an announcement, representatives and retail workers often dislike when this happens on Twitter last. As a result, they face many questions and usually have less information than the Twitterati.
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